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NEWS AND BLOG > A green Christmas with "M-Use," an organic essence box set
Cantina Pizzolato, Point of Sale, Sustainability and Environment

A green Christmas with "M-Use," an organic essence box set

December 13, 2022

 ~ 5 min reading

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For this Christmas we propose a glamorous and 100% sustainable gift that continues the success of the "M-Use" reuse bottle project. The box contains a mini-size "M-Use" bottle, a glass tumbler made from discarded "M-Use" bottles, a wick to regenerate a candle, a bottle with must essence inside, and sticks for room scenters.

To reuse the mini bottle of Sparkling Wine "M-Use," this Christmas we launch a message that speaks of sustainability and respect for the environment. The proposed gift package reflects the values that have represented the philosophy of our winery since its origins: sustainability, without sacrificing elegance and quality. A responsible gift, therefore, capable of combining the pleasantness of the proposed products with a concrete commitment to the responsible use of resources. The new gift box will contain an "M-Use" mini-size bottle, a glass cup made from cutting production waste from "M-Use" mini-size bottles, a wick, a bottle with must essence inside and sticks to create room scenters.

"This new Christmas box set promotes a twofold reuse of "M-Use": the empty bottles, once the wine is finished, can become room scenters, using the sticks and essence, while the "M-Use" glass can become the perfect container for regenerating a house candle, recycling its wax with the new wick."

The winery's "M-Use" line evokes in its name the inspirational muse but also the concept of Multi-Use: the "M-Use" bottle was created not to be thrown away, but to be reused, following the principle of "empty to gain" instead of empty to lose. A project that includes a focus on every element of its production chain: from healthy grapes to organic wine, from the lightweight glass diamond bottle to its complete reuse.

But this year we go further: the concept of "empty to gain" is also extended to the glass, which in itself represents an initial reuse of material from the famous bottle. The must essence, sticks and wicks represent, in turn, an invitation to rethink the objects one already owns, bringing them back to have a role and renewed importance during these Christmas Holidays.

This gift box can be ordered by mail at welcome@lacantinapizzolato.com, will soon be available online at this website under promotions or you can find it at our Villorba store.

Browse our packaging catalog for an all-around green Christmas: go to our store page to find out all the latest!

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Previous Post10 ways to reuse "M-Use," our reuse bottle
Next Post.Christmas in Singapore with our organic DOCG bubbles.
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12 Via IV Novembre,
Villorba (TV),
Italy

La cantina Pizzolato S.r.l. sb

P.IVA and C.F. 04696960261
Isc.Reg. Imp. TV - 371096
Capital stock Euro 50,000.00

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